Three Key Executives Added to the Ranks of West Coast Dental Support Organization

Western Dental (with its affiliate, Brident Dental & Orthodontics) serves approximately 2.5 million patient visits annually in 240 offices throughout California, Arizona, Nevada, and Texas. In California, Western Dental is the leading provider of services to the Denti-Cal program – part of the Medi-Cal public insurance program that provides health care benefits for more than 13 million low-income individuals and families. Western Dental dentists provided care to more than a half-million Denti-Cal beneficiaries in 2017 and is committed to continuing to partner with the State to help improve the program.

Western Dental recently announced the appointment of three key executives: Chief Marketing Officer, Pediatric Director, and Vice President of Plan and Payor Strategic Relations:

Leslie Gibbs, CMO

Chief Marketing Officer – Leslie Gibbs 

Leslie Gibbs joins Western Dental with more than 20 years of global brand management success, generating growth for iconic brands in health and beauty, retail optical, non-profit, consumer electronics, and consumer packaged goods, with a proven ability to lead departments and create positive, measurable results. Most recently, she was chief marketing officer for Intoxalock, a national leader in ignition interlock breathalyzer devices based in Iowa. She previously held positions with Digital Branding Partners, Bonne Bell, LensCrafters, and Proctor & Gamble.

Ms. Gibbs has a Master of Business Administration from Northwestern University – Kellogg School of Management; a Bachelor of Science in Marketing from Ohio University; and she attended the University of California, Los Angeles, where she studied Digital Marketing and Advertising.